Pricing
Simple plans.
No surprises.
Every plan includes the AI Discovery Package. Pick the one that fits your stage. Not sure? Start with the free audit.
Micro
For cart vendors, pop-ups, and one-product spots.
$300 one-time + $50/mo
- ✓ 3-page site (menu, hours, location)
- ✓ Google Business Profile setup
- ✓ Schema markup
- ✓ 1 menu update/month
★ Most Popular
Starter
For bodegas, cafes, and single-location spots.
$1,500–$2,500 one-time + $75–$150/mo
- ✓ 5–6 pages (Home, Menu, About, Contact)
- ✓ Basic local SEO
- ✓ Monthly content updates
- ✓ AI readiness score report
Standard
For restaurants, coffee shops, and growing spots.
$3,000–$5,000 one-time + $150–$300/mo
- ✓ 8–12 pages, custom design
- ✓ Full Schema.org implementation
- ✓ GBP management
- ✓ Monthly analytics report
- ✓ Priority support
Premium
For spots ready to scale — ordering, bookings, full stack.
$5,000–$10,000+ one-time + $300–$600/mo
- ✓ E-commerce / online ordering
- ✓ Booking & reservation system
- ✓ POS integrations
- ✓ Monthly SEO
- ✓ White-glove support
Pay monthly. Own it outright.
If upfront payment isn't right for your stage, the Build-to-Own plan lets you pay monthly and own your site after the term ends. Same quality. No money down.
| Plan | Monthly | Own After |
|---|---|---|
| Micro | $79/mo | 6 months |
| Starter | $199/mo | 12 months |
| Standard | $449/mo | 12 months |
| Premium | $799/mo | 18 months |
After the term ends, drops to standard retainer rate. Domain and hosting remain with Shop Locally until the term is complete.
Ask about Build-to-Own →Common questions.
Do I own the website? +
Yes, for upfront plans — once built and paid for, the site is yours. For Build-to-Own plans, you own it after the term ends. We hold the domain and hosting until then as security.
What if I want to make changes myself? +
Every site includes a simple content management layer so you can update your menu or hours without touching code. Bigger changes are covered under your monthly retainer.
Do you work outside the Bronx? +
Yes — all five boroughs. We started in the Bronx because that's home, but we work across NYC.
How long does a build take? +
We target to have you up and running within 48 hours for Micro and Starter plans.
What happens if I stop paying the retainer? +
You keep the site files. We stop managing hosting and updates. We can transfer everything to you with a simple offboarding process.
Still not sure? Get the free audit first.
No credit card. No pitch call unless you ask for one.